The 12 Core Aims of Junglenomics
That:
- Markets should not be free to profit to the detriment of the environment, species or human beings
- It should be profitable to conserve and enhance natural capital
- A right to “safe-to-breathe air” should be enshrined in law by 2030
- Goods and services that are less damaging to the environment should be made cheaper than more damaging competitors via ring-fenced external cost levies
- Green technology research and development should be prioritized and supported, and proven products and services fast-tracked into mass production and deployment
- That new financial markets that profit from the conservation of the natural world should be devised, initiated, underwritten, and fast-tracked
- Non-core environmentally damaging industry and business should rapidly convert to green technology and practices or be priced out of business
- Core environmentally damaging industry and business should be motivated to avoid, minimize or mitigate its environmental impact, while cleaner alternatives are supported to replace them
- No pollutive or environment-degrading materials should be permitted to escape into the environment from the economy cost free
- The collection and re-use of escaped pollutive or environmentally damaging materials should be made profitable at the cost of their manufacturers and/or distributors
- The poor in developing economies should be prioritized for inclusion in new green development
- Universal education, primarily in Africa, should be made a central priority by the international community to increase opportunity and reduce birth rates
